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AAA ANNOUNCES EXCLUSIVE COLORADO FIVE DIAMOND LIST FOR 2015

Denver, January 16 – AAA has unveiled four hotels and one restaurant in Colorado that have earned the AAA/CAA Five Diamond Rating in the past 12 months, qualifying them for the 2015 Five Diamond Award lists. They are:

  • The Broadmoor Hotel, Colorado Springs, and its restaurant the Penrose Room
  • The Little Nell, Aspen
  • The Ritz-Carlton, Denver
  • Four Seasons Hotel Denver, Denver

The exclusive Five-Diamond rated group represents just 0.3 percent of the more than 58,000 AAA/CAA Approved and Diamond Rated hotels and restaurants. Nationally, only 121 hotels and 63 restaurants qualified for the 2015 Five Diamond Award lists.

AAA’s professionally trained inspectors use published guidelines to evaluate and rate hotels on nearly 100 check-points. The attributes assessed during unannounced hotel inspections are weighted by AAA member importance ratings, making AAA the only rating system that provides expert decision-making information guided by member priorities.

The Broadmoor has been a Five-Diamond rated property since the AAA rating system was begun in 1976. “We are both humbled and proud to receive the prestigious AAA Five Diamond award for a record 39 consecutive years,” says The Broadmoor’s Vice President and Managing Director Jack Damioli. “The award is a true testament to the continuing passion of our team and the elite service we provide our guests.” The AAA inspector notes, “This grand hotel has managed to evolve over the years to incorporate contemporary tastes while maintaining its historic character. The classic main building, built in 1918, features unparalleled craftsmanship not found in newer hotels. Ornate hand-painted ceilings, crystal chandeliers and custom furnishings give the public areas a distinctive look and feel reminiscent of the Old World.”

The Penrose Room, located in the Broadmoor and Colorado’s only Five-Diamond restaurant, has received the award every year since 2007. Inspector notes for the Penrose Room include, “The panoramic rooftop view is one splendid element of this restaurant’s elegant ambiance. Wild game appetizers and entrées are memorable, as is the classic tableside preparation of Caesar salad. The appetizer tasting offers a few delectable bites of five appetizers. The staff is skilled and experienced. Meals are prix fixe, either three or four courses with multiple selections for each course. A seven-course chef’s tasting menu with or without wine pairing is available. Audible gasps are heard when beautifully presented desserts arrive at the table.”

Aspen’s Little Nell has been a Five-Diamond rated hotel every year since 1991. “We’re incredibly honored each year we are awarded the AAA Five Diamond Rating,” says Simon Chen, Managing Director of The Little Nell. “Some may view what we do as offering impeccable service. We look at it as being in the business of making memories. Our guests stay just a short time, but the memories they take away are priceless and last forever. It’s our entire team’s job to ensure everything is just so every step of the way.” The intimate and modern Little Nell is centered in town beside the gondola at the base of the mountain. AAA inspector notes reveal the luxuries of, “ski-in/ski-out privileges and the comfort of a fireplace and humidifier in each room.”

The Ritz-Carlton, Denver, joined the Colorado Five-Diamond rated hotels in 2010. According to General Manager, Steve Janicek, “Five Diamond is a legendary recognition of The Ladies and Gentlemen of The Ritz-Carlton, Denver and their ongoing commitment to providing anticipatory service and high engagement levels with our guests. This achievement is held by very few and coveted by all and as we enter 2015 and complete our renovations and property enhancements we are honored by this award and humbled with the opportunity knowing our pursuit of excellence never ends and we embrace that challenge with great optimism.” The AAA inspector recommends, “Even if you’re not a hotel guest or attending a meeting or special event, walk up the spiral staircase to admire the unique, curled-glass ceiling sculpture.”

Added to the Colorado Five-Diamond list for the first time this year is the Four Seasons Hotel Denver. “I’m extremely proud and humbled to be working with such a talented and dedicated team at Four Seasons Hotel Denver. Their relentless pursuit of perfection and creating memorable guest experiences is genuinely infectious.” says Thierry Kennel, General Manager and Regional Vice President. “On behalf of the entire team, we’re honored to receive this accolade and distinction.” AAA inspector notes say, “Large, caramel-colored marble windows letting in natural light and sleek, modern décor are the hallmarks of this grand hotel. Rooms feature the ultimate in luxury bedding with soft thick sheets, pillowtop mattresses and down duvets. Original artwork by local artists adorn the walls, and Colorado stone accents add a custom look to rooms and baths. Technology is also at the forefront.”

Technology is an emerging trend in the hotel industry. “At the ultra-luxury level we’re seeing an increasing number of hotels offering guests the choice of high-end service by white glove or touch screen – in person or electronically,” said Michael Petrone, director, AAA Inspections & Diamond Ratings. “They’re complementing personal delivery with technology options such as in-room iPads and TV menus for ordering and scheduling services, apps for accessing newspapers and local reservations, mobile check-in and text alerts when their room is ready. Some Five Diamond hotels even place a TV within the bathroom mirror to complete guests’ high-tech stay.”

“Attaining the Five Diamond Rating is an impressive accomplishment and a point of great pride for these top hotels and restaurants,” Petrone continues. “Five Diamond establishments stand apart by redefining personalized service, using creativity to enhance guest comfort and providing memorable experiences.” Candidates for the rating undergo multiple unannounced evaluations and a final decision by a panel of experts. Inspectors meticulously evaluate guest services and physical attributes, closely examining the level of competence, refinement and hospitality, from reservations to checkout for hotels and from seating to presentation for restaurants.

For more information about Diamond Ratings and the complete Five Diamond hotel and restaurant lists, visit AAA.com/Diamonds . For 79 years AAA has used professional inspectors to conduct in-person property inspections. AAA offers the only rating system using comprehensive, on-site professional hotel and restaurant evaluations guided by member priorities. With a far greater inventory than any other rating entity, AAA’s rating system covers the United States, Canada, Mexico and the Caribbean.

AAA Colorado has more than 600,000 members and is an advocate for safety and security for all travelers. As North America’s largest motoring and leisure travel organization, AAA provides over 54 million members with travel, insurance, financial and automotive related services, as well as member exclusive savings.